I agree! There was actually some newsletter study done at some point that showed people are more likely to read an article if it’s in the email itself. No matter how long it is. And anecdotally I rarely click ☺️
I vote for including the stories in the newsletter, Mark. Usually when I click through, I find that I have already read it; seems like a waste of time to swap apps on a slow iPad. But if it is already in the newsletter then hey, why not read it?
Also I loved those stories!!!
I agree! There was actually some newsletter study done at some point that showed people are more likely to read an article if it’s in the email itself. No matter how long it is. And anecdotally I rarely click ☺️
Another great issue, Mark. In response to your question, I like one-stop shopping. I would prefer the stories within the newsletter itself.
I vote for including the stories in the newsletter, Mark. Usually when I click through, I find that I have already read it; seems like a waste of time to swap apps on a slow iPad. But if it is already in the newsletter then hey, why not read it?